Just about everyone has a website today. Certainly, if you're in business one way or another, you have a website. And people have different objectives behind their sites. Some are content-driven. Others provide an online service and have sophisticated user interfaces. Others still are designed to entertain and amuse their visitors. But regardless what your website is designed to do, there are a few primary objectives you should keep in mind before you start building.This first website objective is FOCUS. Your site needs to have a narrow and specific focus. Why is this? Because there are literally millions of websites out there and the visitors you're lucky enough to attract will only take a few seconds to decide whether they'll stick around or whether they'll simply click the back button and continue browsing elsewhere. Within those few seconds, your site needs to communicate exactly what it's designed to do so the visitor can decide if it meets his or her needs or not.
Friday, September 28, 2007
Thursday, September 27, 2007
Attract Visitors to Adsense Ads by just Colors !!
To prevent regular users from ignoring the ads, you can officially rotate upto 4 different types of color palettes for your adsense ads.
When you are selecting the color scheme for the adsense ads, press the Ctrl key, scroll up or down with the arrow keys and select multiple color schemes with the SPACE bar.
Now you will see 4 selected schemes beside each other and will also be incorporated in the adsense code. This color coding will now be changed automatically whenever the page is reloaded.
This is an excellent way to prevent ad blindness as everytime the page opens, a new color scheme will attract the visitor and might lead to a better click through rate (CTR) and make you more money with Adsense.
Source
Top Paying Google Key Words: MythBusters - About Google Adsense
Fact: Not really. Every website has its own characteristics; you cannot just follow what people said and then hope that your CTR will drastically increase. Try to do your own experiments with various ads and placements. Perhaps ads unit that are not effective in another website are your most profitable ads.
Myth: It’s profitable to develop website that’s targeting high paying keywords.
Fact: Perhaps, if you really are a Search Engine Optimization expert. It is correct that when these high paying keywords are clicked, you will get a huge amount of money. But do you realize how many people out there who also think the same thing? I’m sure there are hundreds of thousands; and you will face bloody competition to reach the top position in SERPS (Search Engine Result Pages). Without top position in SERPS, there will be no visitor; without visitor, there will be no one who clicks on your ads..
Myth: High Traffic + High CTR = High Income.
Fact: It is a perfect equation if only there is no smart pricing. High income depends of several factors, such as smart pricing and what type of website you run. Some types of websites (such as forum) have high traffic but they do not generate many incomes from Google Adsense. Smart pricing also affects it. I have seen many websites with high traffic, high CTR, but totally low income.
Myth: Be careful if your traffic suddenly increases (perhaps because a popular website features one of your articles), Google might think you are doing spamming.
Fact: Nonsense. Google is able to detect your visitors from their IP addresses (if you are not net savvy, just imagine IP address as your phone number; every time you make a phone call, it will be recorded on your phone company). If you’re doing spamming, there is big possibility that all these IP addresses will be exactly the same. Beside that, Google is able to detect who your referrer is (where your visitors know your website from). If they find out that a popular blog/website is linking to your website, they will surely understand. So, don’t worry about this.
Myth: If Google suddenly bans your Adsense account, there is no chance you will be able to defend yourself.
Fact: Some people agree with this, but some other give contradictory facts. Many webmasters complained that Google never gave them warnings and suddenly terminated their accounts. In fact, Google even didn’t give them any explanations what their fault was. Strangely, some other webmasters gave contradictory facts. Firstly, Google always gives two warnings before they finally close an Adsense account. Secondly, if you can prove that you never break Google Adsense TOS (Terms of Service) such as doing click fraud, then they will reactivate your account.
Myth: Google Adsense will make you millionaire within a couple of months.
Fact: Wake up! It’s not time for daydreaming! You must treat Google Adsense as a real business. And just like another real business, it takes times and efforts to be successful.
Myth: Repeating visitors will stabilize your Google Adsense incomes.
Fact: Big mistake. In fact, repeating visitors even easily suffer ads-blindness. Since they regularly visit your website, they know where exactly you put your ads (except you rotate those ads everyday), and will avoid them. Getting new visitors everyday is more effective for your Google Adsense incomes.
Myth: The only way to monetize your Google Adsense account is by placing their ads in every website/ blog you owned.
Fact: Fortunately, no! There are many ways to use your Google Adsense ID (known as “Publisher ID”) now. One of them is by using it for “revenue sharing”. What is that? There are some forums that ask you to enter your Publisher ID when you register in their websites. They will use this ID to generate Google Adsense ads that will be displayed in every thread you participate in. If these ads are clicked, they will split the income: 50% for you, 50% for them. One of the forum that provide this facility is http://forums.digitalpoint.com
Myth: People who got tens (or even hundreds) of thousands dollars from Google Adsense must own a single website that is visited by millions of visitors a day.
Fact: Not all of them. In fact, many of them even admitted that they got those checks by developing many small websites. For them, it is easier to generate $40,000 from 40 small websites than generate $40,000 from a single website.
Source
Tuesday, September 25, 2007
Market ends in positive zone in volatile trade
The market ended in the green as per provisional figures. However market breadth remained weak. The market recovered from lower level in late afternoon trade. Earlier, the market had slipped into the red in afternoon trade in contrast to a firm trend in mid-morning trade. European markets, which opened after Indian markets, were weak. Reliance Industries hit all-time high in the late trade.
Sensex provisionally ended up 39.72 points or 0.24% at 16885.55. At day's low of 16,676.98, Sensex had lost 168.85 points for the day.
As per provisional close, the S&P CNX Nifty shed 1.35 points or 0.03% to 4,930.85. It hit an all-time high of 4,953.90 in early trade.
The market had moved between positive and negative zone in early trade after a firm opening. The Sensex struck all-time high of 16,928.02 in late trade.
BSE clocked a turnover of Rs 7468 crore compared to Rs 7,783.09 crore on Monday, 24 September 2007.
The market breadth was weak. 1,643 shares declined on BSE as compared to 1,081 that rose. 329 were unchanged.
Out of Sensex pack, 16 stocks declined and rest advanced.
L&T (down 1.79 % to Rs 2845), M&M (down 2.65% to Rs 763), SBI (down 1.76% to Rs 1801), Reliance Energy (down 1.72% to Rs 1074.90), were the major losers from Sensex pack.
Bharti Airtel (up 1.97% to Rs 963.50),Hindalco industries (up 2.12% to Rs 166.30), Cipla (up 0.99% to Rs 169), HDFC Bank (up 2.95% to Rs 1386), Hindustan Lever (up 1.32% to Rs 226.50) were the top gainers from Sensex pack.
BSE Realty index was the top loser among the sectoral indices losing 292 points or 3.12% at 9,077. Realty stocks had rallied after last week's cut in interest rate by the US Federal Reserve.
Banking majors declined, SBI (down 1.81% to Rs 1800), ICICI Bank (down 0.49% to Rs 991) edged lower.
Frontline IT stocks recovered from initial fall. TCS was down 0.42% at 1001 and Infosys gained 0.21% to Rs 1767. IT firms derive a lion’s share of revenue from exports and a rise in rupee against the dollar hits their revenue.
Index heavyweight Reliance Industries (RIL), rose 2.01% to Rs 2404. It hit an all time high of Rs 2426 in the late trade. The stock had witnessed a solid surge over the past few days.
Ranbaxy, India’s biggest drug maker in terms of sales rose 1.22% to Rs 422. Ranbaxy said on Monday 24 September 2007, it had signed a licencing agreement with Australia's Sirtex Medical to market the Australian firm's liver cancer product SIR-Spheres. The product, approved by the US Food and Drug Administration, is used to treat patients with inoperable tumours from primary colorectal cancer that have spread to the liver.
India’s biggest oil exploration firm by revenue ONGC declined 0.13% to Rs 929. ONGC said after trading hours on Monday, 24 September 2007, it will invest at least $150 million over the next seven years to explore three new deepwater blocks in Myanmar. Myanmar's government has awarded 100% participating interest in blocks AD-2, AD-3 and AD-9 to ONGC Videsh, the overseas investment arm of ONGC.
BPCL rose 6.3% to Rs 345.20 on reports a consortium of BPCL and UK's Premier Oil had found reserves estimated at 8-18 trillion cubic feet in the remote Cachar region in northeastern India. The company had denied the reports.
Gayatri Projects rose 1.13% to Rs 310 after it secured new order valued Rs 154.01 crore. The work has to be executed with in a period of 2 years.
Jai Corp rose 5% to Rs 11,424.55 after it said that it has approved the proposal for acquiring two manufacturing units Pet Fibres and Prime Wovens.
Gremach Infrastructure Equipments & Projects hit 5% upper circuit to Rs 266.60 the company said it has taken 75% controlling stake in 11 coal mine licenses in Mozambique having an aggregate 13,520 hectares (about 13,52,00,000 square metres) in prime region of Moatize.
IFCI rose 2.95% to Rs 101.30. The company is set to announce shortlisted bidders for 26% strategic stake today
BAG Films & Media hit 5% upper circuit of Rs 65.15 on reports that Fidelity International has picked up a 10% stake in the company. The company's board is due to meet on Tuesday afternoon to consider a preferential share and warrant issue.
The revised trading timing on the bourses due to sun outage becomes effective from today. The stock exchanges have extended trading timing by 45 minutes from 25 September 2007 to 9 October 2007 due to loss of satellite connectivity during this period. Trading will stop on NSE at 11:25 IST and re-open at 12:10 IST. The final closing will be at 16:15 IST, instead of 15:30 IST.
European markets which opened after Indian market were weak today, France’s CAC (down 58 points or 1.04% to 5,633),Germany’s DAX (down 52 points or 0.68% to 7,735) and UK’s FTSE 100 (down 65 points or 1.01% to 6,400), edged lower.
Asian markets were mixed today. Hong Kong's Hang Seng closed down 100 points or 0.38% to 26,451. Japan’s Nikkei 225 closed 89 points or 0.54% higher at 16,401. Stock markets in South Korea and Taiwan were closed for public holidays.
US stocks fell on Monday as financial shares weakened on news that Germany's largest bank Deutsche Bank may take a big hit from subprime mortgage investments, while a landmark strike at General Motors raised concern about the economic outlook. The Dow Jones industrial average finished the day down 61.13 points, or 0.44%, at 13,759.06. The Standard & Poor's 500 Index ended down 8.02 points, or 0.53%, at 1,517.73. The Nasdaq Composite Index was down 3.27 points, or 0.12%, at 2,667.95.
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Saturday, September 8, 2007
Upmove may continue
US Indices rose on Thursday ahead of Friday's big monthly jobs report. While the Dow Jones scaled up 58 points at 13363, the Nasdaq ended eight points higher at 2614.
Indian floats, too, were upbeat on strong domestic and US markets. Barring Patni Computers and Rediff other Indian ADRs ended at higher levels. VSNL led the upmove and surged 3.96% while Satyam, HDFC Bank, MTNL, VSNL, Infosys, Dr Reddy's Lab and ICICI Bank gained over 1-3% each.
source: sharekhan
Global crude oil prices moved up marginally, with the Nymex light crude oil for October series rising by 57 cents at $76.30 per barrel. In the commodity space, the Comex gold for December delivery flared up $13.90 to settle at $704.60 a troy ounce.